Social media marketing 101 pdf

GUIDE / Social Media Marketing Strategy 3 Step 1 Set social media marketing goals that align to business objectives The more specific your strategy is, the more effective the execution will be. Set SMART goals and track the right metrics to set yourself up for success. Set SMART goals The first step to creating a social media marketing strategy Social Media Marketing 101 An Agency's 6 Step Guide To Social Media For Absolute Beginners 4.2 (190 ratings) 18,992 students Created by Vision Paradox, Emeroy Bernardo Last updated 9/2019 English English [Auto] What you'll learn They'll be able to understand the psychology of each platform so they can pick which one is best for them Translate PDF Social Media Marketing. Social Media Marketing. A Practitioner Guide. Marketing communication is undergoing a digital re- volution. The increasing popularity of blogging, podcasting, and social networks enables world custo- mers to broadcast their views about a product or service to a potential audience of billions. • Post regularly and consistently • Tailor your posts for each channel • Engage with your audience • Be transparent • Avoid spelling and grammar mistakes • Use different media (video, images, polls, etc.) • Give credit where credit is due • Keep your branding consistent across channels • Let your pharmacy's values and personality shine DON'T View Details. Loading… Step 3: Establish your most important metrics and KPIs. No matter your goals or industry, your social media strategy should be data-driven. That means focusing on the social media metrics that matter. Rather than focus on vanity metrics, dig into data that aligns directly with your goals. SOCIAL MEDIA MARKETING 101 PROGRAM OUTLINE . Preferred Training Networks Pty Ltd Suite 2, 144 Camberwell Road, East Hawthorn VIC 3123 Ph: 61 3 9805 8000 Fax: 61 3 9882 9471 E-mail: mail@preftrain.com Web: preftrain.com Course Outcomes At the conclusion of this course, participants will be able to: The actual goal of social media marketing is not to improve your sales though. It's to build the army of people who'll promote your brand for free, over and over again. The hope is that they'll turn into raving brand advocates. 3. Reputation STAENZ Digital Marketing Academy Social Media Audit Template Step 1 Create a spreadsheetand write down all the social networks you own and the owner for each. Step 3 Evaluate the needs for all your social media profiles and create a mission statement for each. For example: Instagram Profile—To share company culture and company achievements. The All-in-One Social Media Workbook 97% of marketers use social media 92% say it is important for business 83% indicate that their social media activities are integrated with the rest of their marketing 64% of marketers use social media for more than 6 hours a week, 37% for more than 11 hours per week, 19% spend more than 20 hours a week 80% indicate that social media has increased … There's no denying that Social Media is one of the most effective and accessible ways to market your business. Not only is it a space where small and medium-sized companies can compete alongside larger businesses on a relatively equal playing field, but s ocial media platforms also provide all-in-one access to all demographics, giving businesses from all levels a chance to grow. There's no denying that Social Media is one of the most effective and accessible ways to market your business. Not only is it a spa